Peter Gaulke is the host of an unsuccessful nature program called Strange Wilderness. When they meet with network head, Ed Lawson, they learn that the show is threatened with cancellation due to the low ratings, inappropriate footages and poor quality since the death of Peter's father (the show’s original host). While coming up with ideas to keep the show on the air, Bill Calhoun (an old friend of Peter's father) comes to him with photos of Bigfoot hiding in Ecuador and possesses a map to his cave. Peter is excited but also learns that his rival Sky Pierson, host of a more successful wildlife show, will pay Bill $1,000 for the map. Unable to pay the amount, Peter tells Bill that he will have the money and pay him in a week at his mountain cabin.